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<div style=""><b style="font-weight: 700">About Rapido</b></div><div style="">We are India’s largest bike-taxi platform, steadily venturing into Delivery, Auto, Rental, and more. Currently, in over 100 cities, we are growing close to 500% year-on-year with steady funding. We have changed the concept of intra-city travel and made last-mile connectivity affordable to all. Along with being the #1 choice of 10 million people, we have also built a solid captain base of over 5 million registered captains, &nbsp;who have bettered their lives with Rapido. As an employer, we provide a lot of ownership to our team members providing multiple avenues for them to grow within the company. You will only grow with us with the right balance of ambition, fun, and transparent work culture!</div><div style=""><em><b style="font-weight: 700">We are not an option, we are a choice!</b></em></div><div style=""><b style="font-weight: 700">Job Summary:</b></div><div style="">As a Campaign Specialist, you would be designing segments and analyzing the performance of the campaigns aligned towards these segments, thoroughly involved in managing and executing these campaigns, utilizing data &amp; analytics to champion innovations and measure success through KPIs, seeing opportunities for process automation with the help of cross-function synergies</div><div style=""><b style="font-weight: 700">Job Responsibilities:</b></div><ul>  <li style="">Collaborate with content &amp; creative teams to enhance the design, usability, content quality, and customer experience</li>  <li style="">Collaborate with the team to design and run campaigns that engage customers and generate revenue</li>  <li style="">Work on CRM tools to create journeys for existing users which help in higher engagement and retention along with generating higher revenue</li>  <li style="">Creation of Discounts/offers through an in-house offer dashboard and regular review of these offers and sanity for the same</li>  <li style="">Design strategy and experiments towards retention metric focusing on getting repeat users back to the transaction</li>  <li style="">Collaborate with the internal Marketing department in order to design and execute strategies that enhance customer interaction and generate revenue</li>  <li style="">Collect necessary details, then plan and deploy retention initiatives accordingly</li></ul><div style=""><b style="font-weight: 700">Job Requirements:</b></div><ul>  <li style="">Seeking a professional with a minimum of 2-3 years experience in developing CRM campaigns and journeys. Must also have the requisite familiarity to manage an app, push notification, email, web, or mobile marketing program end to end.</li>  <li style="">Good to have proficiency in tools such as Clevertrap/Moengage/Webengage, CRM, Push Notifications, email marketing, and Whatsapp.</li>  <li style="">Additionally, understanding SQL database<b style="font-weight: 700">, </b>creation and measuring of performance metric view through Analysis and dashboards will be an added advantage</li>  <li style="">The capacity to articulate effectively and cultivate relationships with third-party vendors and partners</li>  <li style="">Engineering graduates or management trainees from Tier-1 college</li></ul><div style=""><b style="font-weight: 700">Why should you join Rapido:</b></div><div style="">At Rapido, the well-being of our customers is above everything else. Our growth outshines our goals and we want you to be a part of the growth in solving fundamental mobility problems for India. You can be part of the team that is helping daily commuters with economic and quicker rides. &nbsp;You will have several opportunities to exercise your potential, you won’t be disappointed. We break the regular office monotony and believe in free-flowing work culture.</div><div style=""><b style="font-weight: 700">Excited to solve challenges? Join Rapido &amp; chase bigger milestones too!</b></div>

Bangalore

Retention Campaign Specialist

<div style=""><b style="font-weight: 700">Work Location: Bangalore</b></div><div style=""><b style="font-weight: 700">Reports To: Lead Data Engineer</b></div><div style=""><br></div><div style=""><b style="font-weight: 700">Our Cause:</b></div><div style="">Rapido is India’s largest bike taxi player focused on solving the first and last mile connectivity problem for India. The primary focus is mobility and changing all facets of mobility across India.</div><div style="">We believe that 2 Wheeler are the right mode of transport for developing countries like India and have much more scope than 4 wheelers, which is also reflected in the fact that the number of 2 wheelers is significantly more than the number of 4-wheelers.</div><div style="">We have operations in close to 100 cities and are the undisputed market leader in this space. Growing close to 500% year-on-year, we have ambitious targets set for ourselves in the future as well.</div><div style=""><br></div><div style=""><b style="font-weight: 700">Role and Responsibilities:</b></div><ul>  <li style="">Creating complex data processing pipelines, as part of diverse, high energy teams</li>  <li style="">Designing scalable implementations of the models developed by our Data Scientists</li>  <li style="">Being able to deploy models in real-time applications either as part of a microservice(HTTP or RPC) with bounded context or as realtime pipelines producing events in response to user actions on ground</li>  <li style="">Hands-on programming based on TDD, usually in a pair programming environment</li>  <li style="">Deploying data pipelines in production based on Continuous Delivery practices.</li>  <li style="">Able to build and operate Data Pipelines, Build and operate Data Storage, Is familiar with Infrastructure definition and automation in this context. Is aware of adjacent technologies to the ones they have worked on. Good understanding of Data Modelling.</li>  <li style="">Involve in building and deploying large scale data processing pipelines in a production environment.</li>  <li style="">Experience building data pipelines and data centric applications using distributed storage solutions(including and not limited to HDFS like storage, Elasticsearch, Mongo, Kafka, Postgres/Mysql etc)</li></ul>